Which one moves better?
Each brief was made twice from the same instructions: one version used motion skills, one did not. The order inside each pair is shuffled. Watch on a desktop screen, then send your pick (A or B) for each brief.
Test 1 · Motion graphicsInfographic, kinetic typography, social ad (10 s each)
Test 2 · Graphic animationLogo sting, Lottie icon, character animation
Result · Combined Lottie iconA’s simple node + B’s three orbiting dots, next to both originals
Rocket iconLarge and small versions, made with the size rule